Category: Marketing Strategy

All business entrepreneurs can relate their efforts to the long-term passion of launching a startup. You might feel you’re at the top of the world …

If you’re running a retail store, grocery store, or restaurant, one quick way to empower your shoppers and increase sales is by playing the right …

In TV advertisements, the script is one of the most crucial factors that can help it become memorable and compelling. That’s especially true for radio …

As any marketer knows, an outbound call (originating from the office to the potential customer) isn’t exactly a very effective way of marketing. The painful …

For any business, it’s often much more important to hang on to existing customers than to find new customers. According to various studies, your chances …

You should never underestimate the importance of quality customer service. Many potential customers end up not buying a really good product because they’ve read a …

Many people seem to think that there’s a step-by-step process for providing fantastic customer service. Quite a few managers who try to lead their company’s …

Over the years, you may have noticed the changes in the way you play your favorite sport. You may have started with just playing hoops …

We don’t have to explain why building customer loyalty is so crucial to success in any business. When you have loyal customers, you don’t need …

If you already have an “on hold” message that’s more effective and useful than your standard irritating music, fantastic. At least you wised up and …