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Using Familiar Voices vs. Unique Voices for Your Advertising

Using Familiar Voices vs. Unique Voices for Your Advertising

People today tend to ignore advertisements on local channels. They gravitate more and more to the ABC for example where advertisements are fewer (or sometimes ...
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Top Relationship Tips Your Competitors Use All the Time

Top Relationship Tips Your Competitors Use All the Time

When you build a relationship with your customers, they are likely to stay with you through thick and thin. That’s called loyalty. But if that ...
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Top 5 Business Telephone Etiquette Tips

Top 5 Business Telephone Etiquette Tips

Talking over the telephone is still one of the most common ways to communicate these days. Perhaps it’s even more popular nowadays, especially since just ...
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Why Perception Marketing is Essential to Business

Why Perception Marketing is Essential to Business

What you see is what you get. In marketing, the truth of this statement is encapsulated in the concept called perception marketing, which basically tells ...
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Why You Should Reference Your Website on Telephone On Hold Messages

Why You Should Reference Your Website on Telephone On Hold Messages

When a customer calls your hotline, it’s likely if you’re running a busy operation that they’ll be put on hold at some point during their ...
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Tips to Turn an Angry Customer into a Happy One

Tips to Turn an Angry Customer into a Happy One

No matter how great your company is, it is still very likely that you’ll come across a customer who’s dissatisfied with your product or service. ...
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How To Write A Practical Phone Menu Script

How To Write A Practical Phone Menu Script

An IVR system can be a gamble because you are not providing what the customer wants—a person to talk to, someone who is empathetic and ...
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Maximising Outreach for the Holidays with Powerful Phone On Hold Messages

Maximising Outreach for the Holidays with Powerful Phone On Hold Messages

The holidays are sure to guarantee packed shops, crowded malls, and busy shopping lanes. As early as now, people are beginning their holiday shopping for ...
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